1) Set your expectations:
Unfortunately we cannot get your site the #1 position in Google in a month. If anyone says they can do this, they are lying. Sure, you can use Google AdWords and pay them to be positioned first in the Ads section at the top of Google, but to rank #1 organically takes time and patience. As your SEO campaign progresses your web site will start ranking for the keyword searches we are optimizing the site for, but it will not happen overnight. It is a process that takes several months but you will, as time goes by, rank well for the keywords related to the products you sell or services you offer.
2) Regular unique content:
Fresh text is like chocolate to a search engine crawler. They love to find new words and put them in their database. Whether you have a blog or like to write articles about what you offer on your web site, we would be more than happy to optimize and publish your content. It can be just a few paragraphs or it can be a series of articles, as long as it is something new, your web site will be crawled on a regular basis and the words in the content will be added to the database.
3) Social media marketing:
Regularly updating your companies Facebook page and Twitter feed is important to search engines. An active social media presence is an indicator to a search engine that you are involved with your customers and the number of followers you have indicates a higher level of trust.
4) Ignore spammers:
You will receive a number of emails from supposed SEO experts that make empty promises and outlandish claims. Whether they offer to get your web site thousands of links, write 50 original keyword rich articles for €9.99, or get your site to #1 in Google in 1 week, the unethical techniques they would use would likely result in the banning of your web site from the search engines altogether.
Let us know if you have an upcoming promotion or have the need to liquidate a particular product because a new version is coming out in a month. Let us be aware of newsletters you’ve recently sent out that we can publish on your blog, or about that magazine where your company was mentioned in, or the blog post where somebody wrote about your awesome customer service. All of these things can be highly beneficial to your site. Keep us in the loop so we can work as a team to incorporate our SEO strategy with your business activity. We like to be included as a member of your team so we can help with your success.